Meta tags what is

The importance of meta tags is that the search engines read them in order to compare if these keywords and the description are related to the visible content. Are your keywords present in your webpage? Tips for Keeps: Even if meta tags do not hold much water when it comes to page ranking, their importance is still present as the search engine robots validate their relativity to your content and site niche.

If you want this tutorial to be sent straight to your email inbox, please subscribe in the text area below. He is the head honcho and editor-in-chief of SEO Hacker. Connect with him at Facebook , LinkedIn or Twitter. Check out his new project, Aquascape Philippines. Toggle Navigation. Quality guidelines. Control crawling and indexing. Sitemap extensions.

Meta tags. Crawler management. Google crawlers. Site moves and changes. Site moves. International and multilingual sites. JavaScript content. Change your Search appearance. Using structured data. Feature guides. Debug with search operators. Web Stories. Early Adopters Program. Optimize your page experience. They will therefore impact your traffic and engagement rates, which can impact your SEO and rankings. Meta tags are an important part of a solid SEO strategy.

Although some tags might not have a direct impact on rankings, they do impact how your site appears within the digital ecosystem. Additionally, they could be a factor in many non-traditional search results, like Knowledge Graph, Google image search, voice, and more.

No brand should neglect them when developing content. Meta tags are pieces of information you use to tell the search engines and those viewing your site more about your page and the information it contains. Meta tags include:. Your message has been sent to W3Schools. W3Schools is optimized for learning and training. Examples might be simplified to improve reading and learning.

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